Winner's Logo Usage Guidelines

Our logo usage guidelines ensure your badge is used consistently, professionally, and effectively across all advertising platforms. These clear instructions on placement, design, and inclusion help maintain the badge's integrity while showcasing your achievement with confidence.

Current win badges can be placed on any ad in the magazine regardless of spend level being met
Any current year win badge can be used in any print advertising within a best of initiative without spend (winner magazine, results newspaper section, healthy magazines)
Win badges cannot be used in any non-NERUS advertising without client having met or exceeded the spend level
Badges will not be included on copies of ads given to clients who have not met spend

A designer can add a shadow, white stroke, or glow to distinguish the win badge from the background.
Win badges are not to be rotated or skewed.
You cannot change the colors of the win badge to match company branding.
You cannot add new design elements to a win badge.
You cannot create an alternate badge to represent your win.
A win badge cannot take up more than 50% of the ad space.
A win badge cannot be covered by other elements on the ad.
Win badges cannot be smaller than .25".
Win badges cannot go into the bleed of a print ad or be cut off on digital ads.

A designer can overlap multiple win badges at no more than 40%.
If two win badges are on the ad, the most prominent needs to be on the left.
Win badge prominence should always be Gold, Silver, and Bronze.
The most current year badge must be the most prominent on the ad.
The most current year win badge has to appear in the ad.
Competing contest badges (non-contest badges) need to be no greater than 50% of the size of winning badges and less prominent on the page.

Download a full PDF version of the guidelines here.

Contact

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